Strategy. Big Ideas. Impact.

Red & Co. is an independent, female- & minority‑owned brand consultancy. Our very existence challenges the status quo. Diversity is in our DNA, which is important when 70%-85% of purchases are made or influenced by women and over 50% of Gen Z are people of color.

Praise from our Clients

“The exceptional quality of Red & Co.’s strategic thinking and creative work, as well as our shared values and commitment, makes for a perfect partnership. When we first started working together, I thought it was a match made in heaven, and now, after a year of working together, I believe it even more. The work is impressive, everyone is energized, and we are thrilled to see it out in the world.”

Sara Mendez Bermudez, Global Chief Marketing Officer at SC Johnson Lifestyle Brands

“In Q2 2021, Fat Tire had its best quarterly sales performance in many years.”

Shaun Belongie, VP/Head of Marketing at New Belgium Brewing

“Red & Co.’s gift is their ability to discover where a brand’s heart beats hardest.”

Duke Stump, Founder of Bonfire with Soul (Former CMO at lululemon & Lime Micromobility)

“Made with Code is a crusade we’re on together to ensure women’s voices are represented in the increasingly digitally defined world we live in. We could not fathom working with more capable collaborators — in every sense of the word — than Mira and her team. It’s been a privilege to make this all happen together.”

Jeff Whipps, VP Marketing, Google Brand

“Great brands question everything — doesn’t it make sense to work with a partner, like Red & Co., who does the same?”

Jim Riswold, Former Partner & Creative Director, Wieden + Kennedy

Capabilities:

01

CREATIVE STRATEGIES FOR GROWTH

02

CULTURAL & CONSUMER INSIGHTS

03

COMMS STRATEGY

04

BIG IDEA THINKING

05

BRAND ACTIONS (NOT JUST WORDS)

06

BRAND IDENTITY

07

BRAND CITIZENSHIP: BUSINESS AS A FORCE FOR GOOD

08

IP PROJECTS
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“Advertising and marketing are such powerful tools. There’s going to be millions of people moved by the work you do, so why not use it to do something that will empower people, that will move the needle on issues, that will actually change the world we live in.”

Mira Kaddoura, Founder